[It's LIQUID News] Genesis Building Rolls Royce Competition: REINVENT A ROLLS ROYCE car

.competition news February 25, 2014
Genesis Building Rolls Royce CompetitionSubmission Deadline: March 31, 2014 Result Announcement: April 30, 2014   Hip Shing Hong Group of Companies, in collaboration with Stefano Tordiglione Design Ltd and It’s LIQUID Group, is proud to present “Genesis Building Rolls Royce Car Competition”.   RE-DESIGN A ROLLS ROYCE CAR!   Genesis is a factory-building-turned-office project in Wong Chuk Hang, Hong Kong. The building is now undergoing extensive design and renovation to revitalize the site into an art and creativity hub. With the purpose of rejuvenating the premises with modern energy and fitting it with a contemporary design, this old building is once again fulfilling the needs of modern life.   The concept of the current design of the building includes the elements of the 70′s design, the era when the building was initially built. Joining hands with Italian interior designer Stefano Tordiglione, the building incorporates Italian and Hong Kong 70′s design elements, transforming the old into new, blending the East with West. It will be the new cultural identity of Island South of Hong Kong, a landmark of its own personality.   Purpose The Rolls Royce car is a part of the design to be displayed in the lobby of the building Genesis.   Artists are invited to re-style and reinterpret the design of the body of the car. With the car aesthetically revisualized, the purpose is to encompass the theme of ‘Innovation’, ‘Energy’ and ‘Creativity’, and at the same time, retain the elegance and luxurious identity of the premises.   Awards- 1 Gold Award: HKD 20,000/EUR 2,000 (winning design will be displayed at the lobby of Genesis) - 1 Silver Award: HKD 10,000/EUR 1,000- 1 Bronze Award: HKD 5,000/EUR 500- 3 Design of Excellence Awards: HKD 2,500/EUR 250   Who can apply?The competition is open only to Italian artists/designers and Hong Kong artists/designers without any age limit.   CLICK HERE TO DOWNLOAD THE CONTEST’S RULES AND SUBMISSION FORM   The production cost of the winning design should not exceed HKD100,000 / EUR10,000. Any design that exceeds the production budget will be disqualified.   How to apply?Send the following materials (max size 5MB) in a zip folder via email to award.tordiglione@gmail.com - filled application form- short CV/biography- design concept (maximum 250 words) - high resolution 300dpi images for the proposed artwork (maximum 5 images) and/or video to show the concept of the artwork The forwarding of all documents and artworks has to be carried out through online transfer services (for example: wetransfer.com, yousendit.com, dropbox or other similar) to award.tordiglione@gmail.com   Submission DeadlineALL entry materials should be sent via email to award.tordiglione@gmail.com on or before 23:59 of March 31, 2014, Hong Kong time. Late submissions will not be considered.   How does it work? If the winner of the Gold Award is from Italy, the Organizer will provide round-trip economy class air ticket plus accommodation and pocket money of HKD 5,000/EUR 500 to the winner to facilitate the ten-day stay in Hong Kong to apply the winning design on the Rolls Royce car. This arrangement is not offered to Hong Kong artist because the artist is already residing in Hong Kong. Therefore, the air ticket, hotel accommodation and pocket money should only be viewed as an allowance for the stay in Hong Kong; it is not a part of the prize.   Jury- Mr. David Fong (Managing Director, Hip Shing Hong Groups of Companies) - Mr. Iven Cheung (Assistant Project Manager, Hip Shing Hong Groups of Companies) - Mr. Stefano Tordiglione (Creative Director, Stefano Tordiglione Design Ltd) - Mr. Luca Curci (Architect, It’s LIQUID Director)   How much is the entry fee?The competition is completely free of charge.   When will the winners be announced?On April 30, 2014.   CLICK HERE TO DOWNLOAD THE CONTEST’S RULES AND SUBMISSION FORM   Press Office It’s LIQUID Groupinfo@itsliquid.com www.itsliquid.com